The School of Business held an orientation meeting for the students of the twelfth cohort of the Executive Master of Business Administration (EMBA) programme via Zoom on Saturday, 18 January 2025.
The meeting was opened by the Dean of the School, Dr. Ahmed Saleh Al Twaijri, with a welcoming address in which he congratulated the students joining this semester on their admission to the programme, noting the importance of their role as a key element in the educational process. He affirmed that the University prepares them to be instruments of change and development in their organisations and their community, stressing that the Kingdom's Vision 2030 is an ambitious vision that requires ambitious leaders of change, and he set out the competitive advantage of the programme and the added value it provides to them.
The School's leaders also gave a presentation on the main components and details of the programme, and on its distinctive e-learning system, which contributes to enhancing the learning experience and achieving the intended academic objectives.
